Fortune Announces Special Advertising Section on Corporate Social Responsibility

Source: AOL Time Warner, Inc., 5 March 2003

As corporations nationwide seek to rebound from a year of scandals, an upcoming issue of Fortune will feature a special advertising section on Corporate Social Responsibility (CSR) showcasing corporations innovative CSR policies and practices. The section will appear in the May 26 issue of Fortune.
Corporate Social Responsibility, a business philosophy that balances complex public, corporation and social policy with profitability goals is gaining visibility in company boardrooms. CEOs who serve as the "values stewards" for their companies understand that embracing vibrant CSR policy plays a key role in building a business for the long term. They’ve recognized there is an amended bottom line that integrates environmental protection; labor rights, relations and standards; stakeholder diversity; work-life issues; human and civil rights; investment in developing countries and disadvantaged communities; and philanthropy.

Fortune’s special advertising section is designed to help these CEOs present their CSR initiatives to Fortune’s robust audience of 830,000 subscribers-more than 4 million North American readers; 64% of which hold top management positions in their organizations. Full-page advertisers will receive a 1/3-page case study. The writer will collaborate with your designated representative to deliver your CSR message with maximum impact.

Fortune, part of Time Inc., is the global leader in business, known for its unrivalled access to industry leaders and decision-makers throughout the world. Founded in 1930, Fortune has grown to a worldwide circulation of over one million and a readership in excess of five million.